The iPhone 7 dramatically improves the most important aspects of the iPhone experience. It introduces advanced new camera systems. Immersive stereo speakers. The brightest, most colourful iPhone display. Splash and water resistance. And it looks every bit as powerful as it is. This is the iPhone 7.
The iPhone 7 reaches a new level of innovation and precision. The enclosure is splash and water resistant. The Home button is completely re-engineered. And with a new unibody design that’s seamless to the touch, the iPhone 7 feels as amazing as it looks.
With its entire enclosure re-engineered, the iPhone 7 is the very first water-resistant iPhone. So now you’re protected like never before against spills, splashes, and even dust.
The Home button on the iPhone 7 is an advanced solid-state button designed to be durable, responsive, and pressure sensitive. Working in tandem with the new Taptic Engine, it gives you precise tactile feedback as you press. And it’s even customizable. Welcome home.
Using a highly advanced fingerprint sensor that’s as fast as ever, Touch ID makes unlocking your iPhone easy and secure.
With the iPhone, you can pay instantly and securely in stores, in apps, and on the web. And because your card details are never shared by Apple with merchants or stored on your device, using Apple Pay is the safer way to pay.
The iPhone is the most popular camera in the world. That beloved camera has now been re-engineered, adding optical image stabilisation, an ƒ/1.8 aperture and a six-element lens to make it even better for shooting photos and videos in low light. And with advanced new features like wide colour capture, your photos and Live Photos will look even more vibrant.
Almost everything you experience with your iPhone comes to life on its display. It’s where you look at the photos, messages, news and countless other things that make up your day. The iPhone 7 display uses the same colour space as the digital cinema industry, so what you see will be noticeably more brilliant and vibrant. Because we all deserve a bit more brightness in our day.
With a new, wide colour gamut, the Retina HD display is able to deliver cinema-standard colours – and Apple’s best colour management to date. More shades of the colour spectrum can be used to create an image, meaning that what you see on the screen is a truer representation of the world. So whether you’re checking out photos of that perfect dress or Live Photos you took in the Caribbean, the colours will be so accurate, it will look like you’re there.
When you use 3D Touch, your iPhone responds with subtle taps. So not only will you see what a press can do – you’ll feel it. The new Retina HD display on the iPhone 7 deeply integrates 3D Touch throughout the iOS. Now you can interact with Messages, Calendar, Mail and other apps in a more powerful, more responsive way.
The iPhone 7 is supercharged by the most powerful chip ever in an iPhone. It’s not just faster than any before – it’s also more efficient. That’s because the A10 Fusion chip uses an all-new architecture that enables faster processing when you need it, and the ability to use even less power when you don’t.
With an all-new four-core design, the A10 Fusion chip’s CPU has two high-performance cores and two high-efficiency cores. The high-performance cores can run at up to 2x the speed of the iPhone 6, while the high-efficiency cores are capable of running at just one fifth the power of the high-performance cores. That means you get the best performance and efficiency when you need it.
For the first time, the iPhone comes with stereo speakers, delivering two times the audio output of the iPhone 6s and increased dynamic range. So whether you’re listening to music, watching videos or making speakerphone calls, the iPhone 7 lets you crank it up. Way, way up.
The iPhone 7 features 4G LTE Advanced, with speeds up to 450 Mbps for data downloads – over 50 per cent faster than the iPhone 6s and three times faster than the iPhone 6. And thanks to even more LTE bands, you’ll have the best worldwide roaming available in a smartphone. Happy travels.
The iPhone 7 supports Voice over LTE – high-quality wideband calls that make your conversations sound as crisp and clear as if you were face to face. When you’re unable to get mobile service, Wi-Fi calling provides an easy way to make and receive calls over a Wi-Fi connection. And now both are supported on even more carriers around the world.
No matter where your call comes from, the iPhone 7 can answer it just like a standard call. You can even access your contacts and use call waiting.
The iOS brings the iPhone to life in incredibly personal and powerful ways. The interface is beautiful and easy to use. Intelligent suggestions appear just when you need them. And advanced technologies protect your privacy and security. Once you’ve experienced the iOS, you’ll understand why so many people love using the iPhone.
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